Multipacking, the process of packaging two or more products together, has become a powerful strategy for manufacturers across industries. From CPG to personal care, food and beverage and household products, the demand for twin packs and multipacks continues to rise. This is especially true of big-box retailers and club stores that prioritize efficiency, shelf appeal, and value.
The benefits of multipacking go beyond convenience. When implemented with the right equipment and engineering expertise, multipacking can reduce operational costs, improve production workflows, increase brand visibility, and open doors to new retail channels.
Let’s explore how multipacking machinery delivers serious benefits: turning your packaging into a competitive edge, your ticket into big-box stores, and a more sustainable strategy.
For many manufacturers, the alternative to multipacking is costly and inefficient: shipping the product to a third party, having it manually unitized into twin packs, and then shipping it back for distribution. That means additional labor, freight, handling, and delays, not to mention that your margins suffer.
By integrating multipacking machinery directly into the production line, you can reduce these costs dramatically. With PDC’s shrink sleeving systems, products are unitized into multipacks online, minimizing the need for extra steps or labor. The result? Less waste, lower labor costs, and a more efficient path from production to retail shelf.
Multipacks offer value to customers, and create real estate for your brand. With full-body shrink sleeves printed in vibrant, high-resolution graphics, manufacturers can turn bundled products into bold, eye-catching displays.
PDC’s multipacking systems can ensure precise graphic orientation and sleeve alignment, giving you more control over how your products look on the shelf. That’s especially important in crowded retail environments, where catching the customer’s eye is half the battle.
By improving presentation and enhancing perceived value, multipacks can help:
Each of these factors can be a significant contributor to higher sell-through and better retail performance.
Retail giants like Costco, Sam’s Club, and BJ’s Wholesale often require manufactures to multipack products. These formats not only satisfy bulk-buying customer expectations but also simplify logistics, shelf placement, and pricing.
For manufacturers, meeting these retail requirements is essential, but outsourcing the process can eat into profits. Inline multipacking machinery solves that challenge by:
With attractive shrink sleeves offering billboard-style branding, multipacking can even support stronger shelf impact and better product recognition in competitive retail environments.
PDC multipackers are designed with flexibility in mind. While they’re most commonly used to package identical products, they can also handle mixed configurations—products of different sizes bundled for marketing or promotional purposes.
In fact, PDC multipacking systems can be tooled from several base models and even adapted to run as standard shrink sleeve labelers when needed. This modularity allows businesses to scale and shift with changing demand while maximizing their equipment investment.
From bottled beverages to pharmaceuticals, household products to personal care items, multipacking is a valuable solution across multiple verticals.
Sustainability is more than a buzzword. According to Forbes, it’s a “core business driver.” Multipacking can support environmental goals by reducing the need for larger secondary packaging, decreasing overall material usage, and improving transport efficiency.
Shrink sleeves used in PDC systems can be made from the industry’s latest recyclable or lower-impact materials, appealing to the earth conscious consumer.
By eliminating third-party transport and packaging, manufacturers can also reduce their carbon footprint and simplify their supply chain. It’s a win-win for your production line and the planet.
Multipacking doesn’t just require the right machine—it requires the right approach. PDC’s team offers more than equipment. Through our Shrink Lab and Total Sleeving Solution™ service model, we help clients:
Our consultative approach ensures every multipacking solution is optimized for your product, the line, and the long-term.
Multipacking is more than a trend. It’s a strategic upgrade for manufacturers pursuing better margins, retail appeal, and scalable growth. Whether you’re looking to:
PDC’s multipacking systems are designed to deliver consistently, efficiently, with your bottom line in mind.
Backed by over 50 years of engineering expertise, PDC doesn’t just provide machinery, we deliver peace of mind. Our systems are built to last, our service is responsive, and our solutions evolve right alongside your business.
Ready to learn more about multipacking? PDC International is here to help, every step of the way!
Contact us today to get started.
© PDC International Corp. 2016
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